Follow-Up After Demo
Follow-Up Sequences
Follow up after giving a product demonstration.
Tone
Fill in the blanks
Subject:
Demo recap — let us get you started
Hey Charlie, Thanks for the demo today! Seemed like the unified contact view with Stripe data really clicked with what you need. Want to jump into a 14-day free trial? I can get you set up in 5 minutes. Alex
When to Use
Within 2-4 hours after a demo. Strike while the iron is hot.
Pro Tips
- •Reference specific features they reacted to
- •Include a link to your pricing or proposal
- •Set a clear timeline for the next step
Common Mistakes
- •Sending a generic recap
- •Not addressing their concerns from the demo
- •Forgetting to include a next step
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