Multi-Stakeholder Follow-Up
Follow-Up Sequences
Reach out to a different stakeholder when your primary contact goes silent.
Tone
Fill in the blanks
Subject:
Quick intro — might be relevant for you
Hey Robin, I have been chatting with Jamie about reducing manual data entry for your sales team using Sambandh. Since this touches your area too, figured I should loop you in. Worth a quick chat? Alex
When to Use
When your primary contact is unresponsive and you have identified another relevant decision-maker.
Pro Tips
- •Be transparent that you have been in touch with their colleague
- •Do not throw the original contact under the bus
- •Keep the email brief and focused on value for this new person
Common Mistakes
- •Going over someone head without tact
- •Sending the exact same email
- •Not tailoring the message to the new stakeholder role
Send these emails from a real CRM
Sambandh tracks opens, manages your pipeline, and automates follow-ups.
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