Win-Back Email
Re-Engagement
Re-engage a prospect or customer who went cold.
Tone
Fill in the blanks
Subject:
Hey stranger
Hey Taylor, Been a minute! Just wanted to pop in and share that we have launched three new integrations including Stripe sync. Anything changed on your end? Might be worth a fresh look. Alex
When to Use
When a prospect showed interest but went silent for 30+ days, or a customer churned.
Pro Tips
- •Acknowledge the gap without being needy
- •Lead with what has changed since you last spoke
- •Make it easy to re-engage with a low-commitment ask
Common Mistakes
- •Being passive-aggressive about the silence
- •Sending a wall of text
- •Not offering anything new
Related Templates
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