Anniversary Check-In
Re-Engagement
Reach out on the anniversary of when you first connected or when they became a customer.
Tone
Fill in the blanks
Subject:
Can you believe it has been a year since we first connected?
Hey Morgan, Just noticed it has been a year since we first connected. Wild how fast time flies. How is everything going? Anything I can help with? Alex
When to Use
On the one-year anniversary of first contact, becoming a customer, or another meaningful date.
Pro Tips
- •Be genuine — people appreciate being remembered
- •Reflect briefly on the journey
- •Ask how you can continue to help
Common Mistakes
- •Getting the date wrong
- •Making it about you instead of them
- •Being too sentimental with a business contact
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